Lifestyle Home Projects
Objective:
When I met Jason, he originally built his website on WIX about 9-10 years ago. While it served it’s purpose and he’s been busy with jobs, he felt that he needed to level up his website to a professional design, add more content and showcase his beautiful work that was recently done. As he found editing in Wix difficult, I suggested that we should move over and re-design his website on Squarespace Platform.
Outcomes:
Squarespace Website:
A new design, layout and content was on the cards for this project. We wanted to highlight that the Decks & Patios are his primary service followed by Structural Landscaping & Renovations. By ordering the navigation menu in this order, it clearly shows what is on offer. On the homepage I optimised the conversion rate by showcasing a Deck image, and a clear SEO informative heading title about who he is, what he does and who he services. I enabled the popup quick quote request too, so that customers who are looking for him can submit an enquiry before proceeding further. Each of the individual pages were designed, more text content created and a beautiful gallery showcasing alot of the variables of the jobs. Ie, the wood types and colours, layouts and design variables.
The Summary:
Simplified Navigation menu
Conversion Optimised pages with enquiry popup forms
Detailed Service pages with unique text and images
Service Locations added
Individualised Projects Gallery
Custom Icons to show values
“Great service and a quality job building my new website!”
